Buttercup India publishes illustrated children's books — a working backlist of more than 700 titles across picture books, story books, early readers and educational lines.
Our books are warm, character-led, gently moral and unpretentious. They're written in clean English that translates without losing its rhythm, and illustrated in a friendly, full-colour style that prints cleanly across paper stocks and formats.
That working brief has produced a list deep enough that for almost every conversation we have at Frankfurt or Bologna, there's a series in the backlist that already fits the buyer's slot.
Alongside the rights business, our Literacy Lab program brings the same editorial care into the classroom as a complete, plug-and-play co-scholastic curriculum.
Whether you're a publisher buying rights or a school exploring the program, we'd like to hear from you.
